

Problem to solve: Little Thing, a local wine shop in Seattle, was preparing to launch their first private label rosé when their original graphic designer became unavailable abroad. With only 24 hours left to finalize the label, they urgently needed an illustrated design that captured the charm, warmth, and care behind their brand, and fast.
Solution: I stepped in on short notice to design a label that felt personal and seasonally inspired. After I accepted the project, the shop owner, Dylan, sent me screenshots of my previous work, zooming in on tiny puddles, delicate flowers, and subtle textures; details she loved and hoped to see carried into the wine label. I illustrated a soft spring bouquet surrounded by tiny bugs and hand-lettered their wordmark, incorporating it as the ribbon tied around the flowers. The result was an intimate, carefully crafted label that echoed Little Thing’s warmth and charm, all delivered within a 24-hour turnaround.
Timeline: 24 hours
Roles: Illustrator
Tools: Procreate, Photoshop, InDesign